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Older people -- Home care -- Economic aspects -- Canada  

Fortune Hunters Boomerism: Business Targets Retirees

Boomers are that ubiquitous group of babies born between 1947 and 1966. They're Canada's biggest demographic and they control even bigger bucks! And while some of them are getting ready to retire, they aren't your average blue-haired shuffleboard enthusiasts. They're active, web-savvy and willing to spend! Smart entrepreneurs can cash in on catering to new boomer needs. Former North American ...
  • 2008
  • 00:21:48
  • 13-14
  • Added on: 06/14/2013