A kaleidoscopic exploration of Canada the "brand" — from the images that first symbolized Canada, through the building of a collective identity, to how the country is viewed today.
Episodes
Brand Canada The Canadian Dream
A poetic exploration of Canada through the eyes of immigrants, as early impressions of their new home evolve into everyday experience.
- 2017
- 00:05:53
- 13-14
- Added on: 06/28/2017
Brand Canada Rant & Rave
How a marketing guru inhaled Canadian identity and exhaled a new Canadian pride in Molson's seminal TV ad "The Rant."
- 2017
- 00:06:19
- 13-14
- Added on: 06/28/2017
Brand Canada Canada the Good?
Simon Anholt, the renowned policy analyst behind the Good Country Index, assesses the international perception of Canada — and whether we're as "good" as we think we are.
- 2017
- 00:05:22
- 13-14
- Added on: 06/27/2017
Brand Canada America's Canada
A pop culture-fuelled audit of how American TV influences Canada's brand — through the perspective of the denizens of Mexico City.
- 2017
- 00:03:25
- 13-14
- Added on: 06/27/2017
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