The Lang & O'Leary Exchange Diversity in Ads
The Lang & O'Leary Exchange Diversity in Ads
There are concerns that minority groups are depicted very differently in commercials than white Canadians, perhaps even playing into outdated stereotypes. Amanda Lang looks at a new study that suggests race representation is problematic in ad campaigns. The University of Toronto's Shyon Baumann, lead author of that study, discusses advertising in Canada and its patterns of racism and bias.
- 2013
- 00:05:56
- 13-14
- Added on: 01/30/2014
Metadata
- Subjects
- Minorities in advertising -- Canada [LCSH] Stereotypes (Social psychology) in advertising -- Canada [LCSH] Racism in mass media [LCSH] Cultural pluralism in mass media [LCSH] Television advertising -- Canada [LCSH] Television commercials -- Canada [LCSH] Mass media -- Study and teaching [LCSH] Television -- Study and teaching [LCSH] Business education [LCSH] Marketing [LCSH] Social sciences [LCSH] Equity [LCSH] Civics -- Study and teaching [LCSH]
- Team
- Amanda Lang (Journalist)
- Closed captioning
- Available
- MARC Record
- View Download
Can be found in
All rights reserved © CBC/Radio-Canada 2013-2017 Privacy Policy | Terms of Use
