The National Regular women as lingerie models? Startups challenge Victoria's Secret to get 'real'
The National Regular women as lingerie models? Startups challenge Victoria's Secret to get 'real'
Several new brands are featuring regular women in their advertising as a way to capitalize on what they see as a glaring weakness in Victoria's Secret's marketing: The lack of diversity in body shapes and sizes.
- 2018
- 00:02:47
- 13-14
- Added on: 01/08/2019
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Metadata
- Subjects
- Beauty, Personal [LCSH] Body image in women [LCSH] Feminine beauty (Aesthetics) [LCSH] Women in advertising [LCSH] Beauty culture [LCSH] Business education [LCSH] Marketing [LCSH]
- Team
- Dianne Buckner (Journalist)
- Closed captioning
- Not available
- MARC Record
- View Download
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